by Linda Coss | Oct 17, 2022 | Content Marketing, Marketing Tactics
As a content writer, I write a lot of articles for newsletters and blogs. Most are what’s called “evergreen content”: Timeless articles that will most likely be just as true and relevant two years from now (or possibly even five or 10 years from now) as they are...
by Linda Coss | Jun 22, 2022 | Book Writing, Content Marketing, Marketing Tactics
In some fields, those who are published authors get the opportunities, while those who are not get left out. In other fields writing a book is so rare that those who do become authors really stand out. The reality is, even if it’s not a best seller (and most books...