by Linda Coss | Jul 13, 2022 | Marketing Success
As an avid gardener I’ve learned that if you want your garden to flourish, you must stay on top of things. You can’t just look out the window, see that things seem to be going well, and assume that this trajectory will continue. You must water the plants, pick the...
by Linda Coss | Jun 29, 2022 | Marketing Positioning, Marketing Success
News Flash: Nobody wants to buy something that’s going to be difficult to implement. People are looking for solutions to the problems they face, and they really want these solutions to be easy. They don’t want to pay for the privilege of engaging in hard work. But...